We’re a Melbourne-based creative studio.

We work across branding, marketing and content. We’ve worked with small brands, we’ve built big brands. We’ve made ads, apps, websites, videos, experiences, animations and mini golf courses.

We understand the importance of strategy. We understand the need for engagement and understand how they go together. That’s why we create simple, engaging and beautiful work.

We like what we do and maybe you will too.

 
 
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Showreels

Animations and videos. We make ‘em. Below are some snippets of some things we’ve worked on. If you would like to talk to us about getting a video or animation made for you, you can hit us up HERE.

 

Animation Showreel

A showcase of our animation projects from the past few years. Whether we were teaching kids about handwash hygiene or how not to suck at trampolining, exterminating germs for the Department of Health (sorry, Brian), helping people protect themselves from thunderstorm asthma during pollen season, teaching Singapore how to mini golf, livening up the lanes at Strike Bowling, or helping Victoria to become a healthier place, we had a blast.

 
 

Video Showreel

A showcase of our video projects. From Holey Moley Golf Club campaigns, to people throwing themselves down bowling lanes and some May the 4th fun, to brand videos for Australia’s biggest trampoline park, to meaningful and educational work alongside the Department of Health, to something special for a local furniture maker, each project has been both a challenge and a thrill.

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Holey Moley

Holey Moley Golf Club teed off in Brisbane in 2016 and has been taking over Australia since. It’s one of our favourite projects to date.

We did the naming, branding, tone of voice, marketing, social media and collateral. We did the art direction on the interior fit out and we named every burger, pizza and cocktail and we came up with most of the holes.

It’s Australia’s best mini golf course. Par none.

 

Brand Photoshoot

Creative direction for a brand photoshoot to show off all things Holey Moley and why it’s a putt above the rest for a place to have a good time.

 
 

Brand Campaign

Like golf, but fun! 2017 brand campaign rolled out across Australia. Illustrations by Stuart McLachlan

Holey Moley Masters

A collage campaign for the inaugural Holey Moley Masters – a nationwide mini golf championship.

 

'Mini Golf, Mini People' Campaign

Mini golf, mini people. It just makes sense. 2016 brand campaign rolled out across all venues.

 
 

Course Holes

Can’t play mini golf without a course. Some of our favourites in the flesh.  

 
 

Collage Campaign

We took things retro and went bolder and brighter for the launch of the Holey Moley venue that teed off in Bakehouse.

 
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Strike Bowling

Strike’s not your average tenpin bowling alley. With 16 locations across Australia, boasting bowling, laser tag, karaoke and escape rooms, they’ve got the fun covered for everyone.

We create all their campaigns and content. From TVCs, radio ads, print and digital campaigns to events and interiors.

 
 

Brand Campaign

Strike tasked us with a campaign that shows that they’re more than just a bowling bar.

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EOFY Campaign

Our EOFY campaign for 2016.

 

Outdoor Campaign

Strike needed an outdoor campaign for their new venue in Macquarie…

 
 
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Promo Icons

Our naming and identity suite for Strike’s sweet range of offers they have on all week.

 
 
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Christmas Campaign

Each year, Strike asks us to tackle their Christmas campaign and we reckon 2019’s just might be one of our favourites to-date.

Christmas Campaign

Our 2017 Christmas campaign for Strike.

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Juke’s karaoke

When Funlab approached us and said they wanted to bring a new beat to karaoke, we knew we were going to have to belt out a hell of a branding job. Juke’s Karaoke Bar opened its first set of doors at Melbourne’s Crown Casino in June 2019. We named it, branded it, tone of voiced it, launch campaigned and social media’d it and now it’s slid on into town, complete with sleek ‘70s finishes and a menu you haven’t seen this side of Aunt Sonia’s infamous swingers parties stories. 

If you’re ready to roll, just pick your little ditty and pour in your heart and soul.


 
 

Venue Interior and Brand Photoshoot

Sleek 70s finishes, disco balls, and all the colours of the ‘bow. It’s a tactile, textural, delicious delight. Girls on film (got your picture). Boys on film. Art direction and One Direction for a Juke’s brand shoot.

 
 

Outdoor Launch Campaign

Can’t have karaoke without a cracker list of well-known lyrics. Our launch campaign focused on some of the most famous lines around that would entice people to get down to Crown.

 
 

Social Media Launch Campaign

Iconic songs, sonic icons. A social media launch competition encouraging people to take a punt at the animated song title.

Brand Photography

Fondue? We fondid. Art direction for the most 70s snacks we’ve seen since, well, the 70s.

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Department of Health & Human Services

We’ve worked on over a hundred projects for The Department of Health and Human Services. Whether it’s been public service announcements, explainer animations, poster campaigns, interviews or short documentary-style videos, every one has been a challenge and delight.


When they asked us to create an animation to illustrate the importance of handling food appropriately, we decided to have some fun. Introducing Brian, Bobby, Billy and Bernie – the cute but germy bacteria clan who just love to get into your lunch. The animation can also be viewed in Arabic, Vietnamese and Simplified Chinese. Fancy.

 
 

People with Asthma

Following the Victorian thunderstorm asthma disaster that claimed 10 lives in November 2016, there was a dire need for more public awareness about the epidemic, what causes it, when it occurs, and how to keep yourself safe. We worked with the DHHS to get the message out.

 

Early Years Posters

We’ve worked closely with the Department of Education and Healthy Together Victoria on a number of projects now, but perhaps our favourite saw us step away from the screen and get back into the analogue cut and paste game.

 
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Who's Your Daddy?

Nine months peace of mind for the price of a small beer. “Who’s Your Daddy?” is the essential app for dads-to-be.

So your wife/girlfriend/partner is pregnant. Now what? Who’s Your Daddy is the iPhone app for first-time dads (and mums). Sitting as the #1 Lifestyle app in Australia as well as Apple’s app-of-the-month, Who’s Your Daddy uses humour and language you won’t need a medical dictionary to decipher to give you weekly updates and a day-to-day guide through the daunting nine months of pregnancy.

 
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Sky Zone

We’re lucky enough to work with Australia’s biggest trampoline park. From TVCs to tag lines and radio ads to animations, we’re all about that anti-gravity goodness. 

Brand Video

Dip, dive, dodge, duck. Flip, flop, drop. We put together a video to showcase Sky Zone — Australia’s biggest trampoline park. They’ll have you bouncing off the walls. Literally.

 

Print Campaign

Copy and creative direction for a Sky Zone print campaign.

 
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B.lucky & Sons

Working with our friends at Funlab we have created the brand look and feel, the ad campaigns, some shoots and the tone of voice for our chums at B. Lucky & Sons - the tip toppiest place to find good fortune, classic arcade games, prizes and a stunning cocktail bar.

 
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B.Lucky x Nike x Studio Yeah

We worked with Bespoke to create Nike Air Max Ones that reflected the eclectic electric chaos of B. Lucky & Sons.

 
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Neon Branding

Our suite of neon for B Lucky.

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Archie Brothers

What do you get if you take the arcade carnival of your childhood dreams and add the bar of your adult ones? The Archie Brothers Electric Circus. We branded it, tone of voiced it, and marketed and social media’d it. From designing game tickets to naming menu items, we went all-in for Archie Brothers.

 

Brand Photoshoot

Roll up! Roll up! The Electric Circus is in town.

 
 

Brand Campaign

Our brand launch campaign for Archie Brothers! Our fabulous freak show was brought to life with the incredible illustrations of Sandra Eterovic.

 
 

Launch Campaign

Our launch campaign for Archie Brothers’ Melbourne venue. Photography by Jason Ierace.

 
 

EOFY Campaign

Our EOFY campaign for Archie Brothers’ Melbourne venue. Artwork by Vanessa Dell.

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Christmas Campaign

It’s always a treat to work on a Christmas campaign for somewhere as exuberant as Archie’s. The party of your childhood dreams, the cocktail bar of your adult ones.

 

Contact Us

 

Hello!

 
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WHAT WE DO:

Advertising | Animation | Apps | Art Direction | Branding | Concept Development | Copywriting | Film | Illustration | Print | Social Media | Web Design

WHO WITH:

Funlab | Holey Moley | Juke’s | Department of Health & Human Service | B. Lucky & Sons | Strike Bowling | Transdev | Department of Justice | Sky Zone | Cancer Council | PTV | Who’s Your Daddy? | Archie Brothers Cirque Electriq | Ross Thompson Furniture | National Health Practitioner Ombudsman and Privacy Commissioner | Victorian Health and Human Services

Contact Us: hello@studioyeah.com

Copyright ©2020 studio yeah.